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Tutorials

Step By Step - Powder Contour Kit Tutorial

The contouring makeup technique is used to make features appear smaller and more defined while highlighting is used to bring forward and accentuate your features. Each step can vary depending on a person's face shape and features

Prep Begin with your regular makeup routine and use primer, foundation, concealer and powder. You should always cleanse and moisturize your face prior to applying makeup to keep it from looking dry

Cheekbones Start by choosing a contour shade that is 2 to 3 shades darker than your skin tone. Begin at the top of your ear, into the hollows of your cheeks and down towards the corner of your mouth. Allow the contour to lighten as you bring it towards your laugh line. Make sure to build up your contour gradually
Forehead To downplay a larger forehead, apply a small amount of contour beginning at the temples and along your hairline
Jawline Define the jawline by applying a line of contour right beneath the ear and down into the chin. This step downplays the appearance of a double chin
Nose Contour Begin at the inside corner of the eyebrow and draw a thin line of contour down the bridge of your nose, creating 2 even, parallel lines. To downplay a wide nose, connect the lines of contour together at the tip of the nose. Using a clean foundation brush, blend the contour until the lines are diminished and appear as subtle shadows. Build your contour lines gradually. Be careful not to over apply product
Nose Highlight Apply a thin line of highlight down the center of the nose towards the tip and fan out into the center of the forehead. Blend the highlight and contour lines for a natural, defined appearance
Laugh Line Apply a small amount of highlight around the laugh line to draw light to that area
Cupid's Bow & Chin Apply a small amount of highlight to the center of the chin and above your lip, on the Cupid's Bow. This step will accentuate the lips and draw light to the face
Blending For a natural appearance, make sure that all contour lines are well blended into your foundation. Be careful not to over blend as you still want contrast to be apparent. Sharpen the contour by applying a bit of highlight right below the contour lines on your cheek
Touch-up To balance out and complete the look, gradually warm up your makeup with bronzer and blush. Apply the shade "Glow" to the apple of the cheeks, tip of the nose and center of the chin. This step will brighten and draw light to the center of the face. For best results use Aesthetica Cosmetics contouring tools

Step By Step - Cream Contour Kit Tutorial

Aesthetica Cosmetics Cream Contouring Step-by-Step Guide

Prep Begin with your regular routine. Make sure to use moisturizer, primer, and liquid foundation and concealer, before you begin to contour. For best results, Do NOT use powder foundations or concealers before contouring with cream makeup.
Cheekbones Start by choosing a contour shade that is 2 to 3 shades darker than your natural skin tone. Begin at the top of your ear, into the hollows of your cheeks and down towards the corner of your mouth. Allow the contour to lighten as you bring it towards your laugh line. Make sure to build up your contour gradually.
Under Eye and Cheek (Highlight) Apply a small amount of highlight under your eyes, starting on the highest point of your cheekbone, up towards your temple. This should form a triangle shape. Apply a small amount of highlight right below the contour you applied on hollows of cheek. This step will draw light to the center of the face and accentuate your cheekbones.
Forehead To downplay a larger forehead, apply a small amount of contour beginning at the temples and along your hairline.
Jawline Define the jawline by applying a line of contour right beneath the ear and down into the chin. This step downplays the appearance of a double chin.
Nose Contour Begin at the inside corner of the eyebrow and draw a thin line of contour down the bridge of your nose, creating 2 even, parallel lines. To downplay a wide nose, connect the lines of contour at the tip of the nose. Using a clean foundation brush, blend until the lines are diminished and appear as subtle shadows. Be careful not to over apply product.
Nose Highlight Apply a thin line of highlight down the center of the nose towards the tip. Fan out the highlight into the center of the forehead. Blend the highlight into the contour lines for a natural and defined appearance.
Laugh line Apply a small amount of highlight around the laugh line to draw light to that area.
Cupid's Bow and Chin Apply a small amount of highlight to the center of the chin and above your upper lip, on the Cupid's Bow. This step will accentuate the lips and draw light to the face.
Blend For a natural appearance, make sure that all contour lines are well blended into your foundation. Be careful not to over blend as you still want contrast to be apparent. Sharpen the contour by applying a bit of highlight right below the contour lines on your cheek.
Touch Up To warm up and complete the look, gradually apply bronzer and/or blush. Apply shimmer powder to the apples of the cheeks, tip of the nose and center of the chin. This step will draw light and accentuate the center of your face. For best results, complete your look with the Aesthetica Cosmetics Powder Contour Kit and contouring tools.

Step By Step Beauty Sponge Tutorial

Using the Aesthetica Cosmetics Beauty Sponge

Using the Aesthetica Cosmetics Beauty Sponge is easy. Lightly dampen the sponge with water or your favorite setting spray and squeeze out the excess liquid. Once the excess water is removed, use the sponge with your favorite liquid or cream makeup. Dab in the makeup and bounce it along your skin for a natural and edge-less appearance.

If you make a mistake, use a dry Aesthetica Cosmetics Beauty Sponge to remove any excess makeup. Drag the sponge gently along the skin, allowing it to act like an eraser and remove extra makeup quickly and easily.

Cleaning Your Aesthetica Cosmetics Beauty Sponge

Many sponges are disposable and don't need to be cleaned, but that's not the case with the Aesthetica Cosmetics Beauty Sponge. Since you're going to be using it again and again, you want to keep it clean. Unclean makeup sponges can lead to breakouts, uneven makeup application, and other problems you want to avoid. To clean your sponge, you can use a mild soap and water solution. (Baby shampoo and water)

Dampen the sponge, and apply a small amount of the soap solution. Then massage that solution into the sponge, until you've thoroughly worked it in. Start to rinse the sponge, squeezing it to work the stains out. You should continue to rinse and squeeze the sponge until there are no more suds, as you don't want to leave any soap residue behind. After the water runs clear, you can squeeze out all the excess liquid and roll the sponge in a towel. Allow it to air dry.

Made from latex free foam to reduce allergies
Always vegan and cruelty free
Edge-less for great coverage every time
Can be used with primers, cream blushes, foundations, and other products
Doubles in size when wet, returns to normal size when dry
Easy to clean and durable,built to last a long time
The only tool you'll ever need for cream and liquid makeup!
Re-usable, washable and 100% recyclable!
Can be used wet or dry!
Doubles in size when wet!
Edgeless design for flawless application
Made from anti-microbial, Latex-Free foam to reduce allergies and bacteria
Versatile and made to last!

Step By Step Strobing and Highlighting Tutorial

Prep your skin: Start by cleaning and lightly exfoliating your face. Thoroughly hydrate your skin with a good moisturizer to smooth out any fine lines.

Apply base: Continue by applying your primer, liquid foundation, and concealer. It would be best to leave a matte finish so the highlighted areas will stand out.

Contouring: This step is optional. It adds a more defined and chiseled appearance. A full step-by-step guide to contouring is included in your Aesthetica Cosmetics Contour Kit.

Select which areas you will highlight: It is best to highlight where light naturally hits your face (cheekbones, temples, the bridge of your nose, below your brow bone, the inner corners of your eyes, and above your cupid’s bow)—those should be the areas you want highlight. If you have oily skin, you should skip your T-zone (forehead and nose). If you tend to breakout, avoid highlighting problem areas.

Liquid Highlight: Apply just a small dab of the included liquid highlighter on the areas you want to enhance, such as the tops of your cheekbones, the bow of your upper lip, and on top of your brow bone.

Powder highlighters: Consider your skin tone when choosing which of the powder highlighters to apply. Those with paler complexions should opt for sheer champagne hues, whereas darker skin is best complemented by richer gold and rose gold hues. You can use just one of the shades in the kit, or you can swirl them together to create the optimal shade for you.

Pro Tip: Layer the powder formula on top of the liquid highlighter for a more dramatic multidimensional effect.

Blending: After you apply the powder highlighter, make sure you blend out any harsh edges. You can use a synthetic foundation brush to disperse the product evenly without absorbing it.

Step By Step - Dark Powder Contour Kit Tutorial

Cheekbones Start by choosing a contour shade that is 2 to 3 shades darker than your skin tone. Begin at the top of your ear, into the hollows of your cheeks and down towards the corner of your mouth. Allow the contour to lighten as you bring it towards your laugh line. Make sure to build up your contour gradually
Under Eye and Cheek (Highlight) Apply a small amount of highlight under your eyes, starting on the highest point of your cheekbone, up towards your temple. This should form a triangle shape. Apply a small amount of highlight right below the contour you applied on hollows of cheek. This step will draw light to the center of the face and accentuate your cheekbones
Forehead To downplay a larger forehead, apply a small amount of contour beginning at the temples and along your hairline
Jawline Define the jawline by applying a line of contour right beneath the ear and down into the chin. This step downplays the appearance of a double chin
Nose Contour Begin at the inside corner of the eyebrow and draw a thin line of contour down the bridge of your nose, creating 2 even, parallel lines. To downplay a wide nose, connect the lines of contour together at the tip of the nose. Using a clean foundation brush, blend the contour until the lines are diminished and appear as subtle shadows. Build your contour lines gradually. Be careful not to over apply product
Nose Highlight Apply a thin line of highlight down the center of the nose towards the tip and fan out into the center of the forehead. Blend the highlight and contour lines for a natural, defined appearance
Laugh Line Apply a small amount of highlight around the laugh line to draw light to that area
Cupid's Bow & Chin Apply a small amount of highlight to the center of the chin and above your lip, on the Cupid's Bow. This step will accentuate the lips and draw light to the face
Blending For a natural appearance, make sure that all contour lines are well blended into your foundation. Be careful not to over blend as you still want contrast to be apparent. Sharpen the contour by applying a bit of highlight right below the contour lines on your cheek
Touch-up To balance out and complete the look, gradually warm up your makeup with bronzer and blush. Apply the shade "Glow" to the apple of the cheeks, tip of the nose and center of the chin. This step will brighten and draw light to the center of the face. For best results use Aesthetica Cosmetics contouring tools

Step By Step - Lip Contour Kit

1. Exfoliate and Moisturize (optional) - This gives you a smooth, even surface to work with. We recommend using an old toothbrush and some petroleum jelly as a great way to exfoliate. Rub gently in a circular motion for just a few moments. Then apply a non-greasy lip balm.

2. Start with a Blank Canvas - Apply a small amount of concealer or foundation to your lips and set with powder (optional). This step also keeps your color from bleeding while helping your lip color last longer.

3. Highlight and Contour Your Lips - Using the included lip highlighter (Pop Princess) and lip brush, begin applying the highlight just to the center of your lips, between your Cupid's bow. A good way to know where to apply is by putting your index finger right at the center of your lips - that's about as much area as you want to cover. Be sure to extend the highlight to the edge of your Cupid's bow as well as the lowest part of your bottom lip. Be careful not to draw outside of your actual lip line. Next, using the nude lip pencil (Swag), outline and fill in your lips at the outer corners, blending inward just slightly. Using your finger, lightly blend out the edges of the lighter color to eliminate any harsh lines. Complete this look by applying a sheer lip color or gloss.

Step By Step - Brow Contour Kit

1. Define and Fill - Begin by choosing a stencil that best fits your natural eyebrow shape. The most effective way to select the right stencil is by trying each one until you have found the perfect fit. Align the stencil along your brow making sure that your natural brow hair fits comfortably within the cutout of the stencil. The stencil you choose should not expose too much skin. Choose an eyebrow shade that matches closest to your natural brow color. Using a small amount of powder, begin filling in your brows with the included double-ended brush. To fill in your other brow, simply flip the stencil over and realign it over the other eyebrow. Repeat step one until you have completed both eyebrows.

2. Tweeze, Trim and Shape - Once you have determined the perfect shape and filled in your brows, you can begin tweezing and shaping. Start by tweezing any hair that grows outside the stenciled area. Make sure to tweeze your hair in the direction that it grows. Tweezing in the opposite direction of hair growth can cause pain, irritation and ingrown hair.

Trimming Your Brows (optional) - Trimming your brows will give you a clean and more defined appearance. Using the spool side of the included double-ended brush, comb your brow hair upwards. Using a pair of brow scissors (not included), trim any hair that is longer than your natural shape. Be careful NOT to over trim your brows!

3. Set Your Brows - To apply the Aesthetica Brow Wax, use the angled side of the double ended brow brush, and apply on your brows, making sure to brush out any clumps or excess wax. This step is important as it allows the brow powder to adhere to your eyebrows and last all day! You can also apply the wax before filling them in with powder.

4. Highlight, Conceal and Enhance - For a more defined appearance, complete your look by applying a small amount of the included cream concealer followed by the highlight powder along the bottom and into the arches of your eyebrows. Apply the highlight in a thin line beneath your brows and blend out gently. This step will accentuate your brows, conceal imperfections and give you a high definition and finished look!